In a world dominated by Online Travel Agencies (OTAs) like Airbnb, Vrbo, and Booking.com, it's easy for vacation rental enthusiasts to believe that the best deals and experiences lie within these digital giants. The truth is, treasures are often found when you go off the beaten path and Book Directly with a local property management company like Frias Properties of Aspen Snowmass. In 2024, we are celebrating 50 years of serving Aspen and Snowmass visitors and homeowners. We are committed to creating memorable, turn-key experiences for our guests. Below are a few reasons we recommend booking direct with our team.
1. Transparent Pricing: Say Goodbye to Hidden Fees
- There are no hidden service fees or surprise charges when you book directly with Frias Properties of Aspen Snowmass. What you see is what you get, allowing for better budgeting and planning.
2. Guaranteed Best Rates (We Beat the OTAs!)
- Frias Properties offers the lowest price, ensuring you get the most competitive rates.
3. Personalized Service from Local Experts
- Direct communication with the rental company means personalized assistance, from pre-booking inquiries to on-site support during your stay.
4. Unlocked: Exclusive Local Knowledge & Concierge Access
- Frias Properties offers our guests Concierge Services, providing insider tips and recommendations for an authentic and immersive experience. Coupled with our Guest Services team, we provide valuable insights into local events and activities, enriching your travel itinerary.
5. Quick & Direct Help: Faster Issue Resolution
- In case of any problems, direct communication means faster resolution, as no middlemen are slowing down the process.
6. Earn Rewards: Exclusive Repeat Guest Discounts
- Loyalty pays off! Ask our Reservations Team about our Repeat Guest discount.
7. Support Local: Choose an Established Aspen Business
- By booking directly, you support local economies and businesses, fostering a more sustainable and community-centric approach to travel. Frias Properties is locally owned and in 2024, we are celebrating 50 years of serving the Aspen Snowmass area.
8. The VIP Treatment: A More Personalized Stay
- Though we strive to treat all guests like VIPs, by booking directly, you will interact with our amazing staff more frequently for much more personalized and memorable experience in Aspen or Snowmass Village.

READY TO BOOK DIRECTLY WITH FRIAS PROPERTIES?
View our selection of Aspen and Snowmass vacation rentals or contact our Aspen-based reservations team. We'd love to help you plan your stay and find the perfect accommodation for your mountain getaway.