The fashion world is ever-evolving, and ski fashion tends to follow suit (pun intended). Slope style combines design and function, and outdoor sports companies increasingly ensure that environmental responsibility is paramount when it comes to producing their gear.
Most brands today continue to focus on eco-friendly design practices to protect those mountains that we hold so near and dear. With a focus on sustainable design and durable products that don’t need replacing, ski and snowboard fashion is setting a precedent for other fashion industry sectors to follow.
The 2024 Ski Fashion Forecast
Whether you want to stand out in bright yellow and plaid or make a statement with bold prints, we are here to make sure you shine brightly while staying comfortable and warm. Descend the mountain and dazzle the crowds with these 2024 fashion trends.
PRINTS, COLORS, AND STYLE, OH MY.
Oversized
One trend that is hard to miss is oversized salopettes. Carrying over from the super-sized trend of current fashion, salopettes of this size can be worn over layers and jackets for a vibe look on any terrain.
Bold Prints
Bold, vibrant prints and striking patterns will adorn the slopes in 2024, allowing skiers and riders to make a statement with their outerwear. Prints like camo and houndstooth will be a popular way to look effortlessly cool.
Pastels
The popularity of pastels continues from the 2022-23 season. Mint is at the forefront of fashion, either in selected pops of color amongst jackets, pants, and ski suits or in a full-on mint ensemble. Expect to see a lot of this soft, muted color on the slopes this season.
Yellow
Vibrant yellow is leading the way as the color trend of 2024. The warm and happy shade evokes energy and makes a bold statement against a snowy backdrop. It also increases visibility amongst a sea of skiers and riders on those days when runs are packed.
Plaid
Plaid is back. Plaid and tartan prints are reclaiming their popularity in 2024, adding a bit of sophistication to snow attire. Brands like Roxy and Patagonia offer plaid apparel and accessories on and off the mountain
TECHNOLOGY, INNOVATION, AND COLLABORATION.
Super Tech
Advancements in fabric technology are quickly revolutionizing ski and snowboard gear. Pants and jackets that are wind and water-resistant, breathable, and packable are the norm. Brands like Mammut, Elevenate, Artilect, and Montec offer feature-packed gear in standout style.
Sustainability
As the world becomes more environmentally conscious, so do ski and snowboard companies looking to align with the values of their customers. Eco-friendly materials remain at the forefront, with brands making choices that include innovative fabrics such as recycled, organic, and plant-based materials.
Aspen Après Ski Fashion
Après-ski is all about unwinding after a day on the mountain and socializing with friends and family. Après ski fashion is an important part of this ritual (especially in Aspen), so let’s explore what is popular for 2024.
Black Leggings
Always a favorite for comfort and style, black leggings continue to be a popular choice amongst the après ski scene. Pair your favorites with a colorful sweater, fashionable boots, or a cozy jacket. Bonus: black leggings are a popular everyday fashion choice as well!
Chunky Sweaters
A warm and stylish chunky knit sweater is again a must-have for 2024. This year’s style incorporates fun graphics and patterns in an oversized fit that is comfy, cozy, and oh-so-fashionable.
Warm Boots
Keeping your feet warm is essential for comfort in the snowy Aspen streets. Fashion and function collide with lines from designers like Sorel, which offer insulated, waterproof boots with fur linings or fun colors and accessories for a killer and comfortable outfit.
Accessories
If you are looking to complete your apres ‘fit, then don’t forget the accessories. Beanies, scarves, and stylish gloves will elevate your look and keep you warm.
Ready to Après? Check out our guide to the best places to Apres Ski in Aspen Snowmass.
Join Us this Winter in Aspen Snowmass
Explore our vacation rentals in Aspen and Snowmass to find the perfect place to stay for your ski vacation. Guests of Frias Properties receive airport transfers, concierge services, health club access, front desk check-in, housekeeping, and 24/7 maintenance and support with their vacation rental.
Contact our Reservations Team today for more information or call (970) 920-2010 with any questions.